The Effects of Chaos Theory, Sıx Sıgma and Blue ocean Approach on Fırm Performance at Famıly Fırms: An Empırıcal Study in Turkey

Authors

  • Erkut Altındağ Beykent University, Turkey
  • Ömer Samet Kazdal Beykent University, Turkey

DOI:

https://doi.org/10.11634/216796061706501

Keywords:

Family Business, Chaos Theory, Six Sigma, Blue Ocean Strategy, Firm Performance

Abstract

In this study, the effect of the modern management models on general performance of the family corporations was analyzed with the questionnaire method. Blue Ocean Strategy, Six Sigma and Chaos Theory were used as the modern management methods. In the questionnaire, total 330 directors working in 17 different family corporations were asked questions under the title of Market Orientation, Modern Management Models and General Performance of the Corporation. In analysis part, it was clearly seen that Blue Ocean Strategy came into prominence compared to Chaos Theory and decreased the effects of Six Sigma on overall performance. While necessity of reaction formation has a high importance for all operations in a competitive environment, it is an inevitable fact that highly negative effect of the non-reaction affects the financial and growing performance of the business. In conclusion, it came out that Blue Ocean Strategy directly affects the business performance and that corporations try to wait for an opportunity and try to increase the business skills in an ambiguous competitive environment.

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Published

03/17/2014

How to Cite

Altındağ, E., & Kazdal, Ömer S. (2014). The Effects of Chaos Theory, Sıx Sıgma and Blue ocean Approach on Fırm Performance at Famıly Fırms: An Empırıcal Study in Turkey. American Journal of Business and Management, 3(1), 39–51. https://doi.org/10.11634/216796061706501

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Section

Articles